What you Should Know About Gifted vs. Paid Campaigns
The two main types of influencer campaigns are gifted and paid. I can’t tell you which you should do without all the details because honestly it depends. But here is…
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Brand Negotiations 101
Most moms don’t know where to start when it comes to negotiating brand deals, but we can help! Although we can’t give you an exact number without discussing with you…
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Are Content Creators the new “IT Girl” of social media marketing?
In the past couple of years you have probably seen the rise of Influencers on social media. But recently you may have heard the terms being used interchangeably, but there…
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3 Tips On How To Connect with Your Ideal Brands
You should have a running list of a few brands that you use and love personally. If you aren’t sure how to determine what brands to work with, we’ve got…
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3 Simple Steps to Determine What Brands to Work With
Let’s talk about identifying your ideal brand partners. I asked mom creators, what are some of the ideal brands that you’re looking for? A lot of times I get “I…
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Identifying Your Authentic Creator Niche
First of all, you may be asking yourself, “Why even have a niche?” I hear a lot of aspiring creators say, “I don’t have a niche and I’m fine with it.” Well, in…
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The Story of Mom Creators
First and foremost, let me use this blog post to say welcome! The team at Gugu Guru is so incredibly grateful that you’re visiting our blog today because we are guessing that you’re…
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YOU Can Be a Mom Content Creator
Ok, if you’re reading this it’s probably because you are interested in being a mom content creator and this is the post where I hype you up. Now, I’m not a…
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Quiz: What’s your Mom Creator Type?
Learn about your mom content creator superpowers with this fun and fast quiz. Interested in becoming a mom content creator or influencer but don’t know where to start? Join our monthly…
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When to Get Mom Influencer Management
Are you a mom creator with a rapidly growing following and you’re interested in influencer management agencies or services? Here are four questions to ask yourself before you start looking to engage influencer management services:…
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