
Benefits

Save Time
Skip hours of online research and wandering baby store aisles. Our concierge services will save you an average of 39 hours.

Save Money
Say goodbye to expensive purchasing mistakes with our proprietary Precision Matching Process™.

Reduce Stress
Because gearing up for parenting just shouldn't be so overwhelming. Avoid information overload and stress with our personalized concierge services.

Be Confident
With our expert guidance, you won’t just know “what” to buy, you’ll know “why" each product is right for your family.
How It Works





Take the lifestyle
quiz.

Algorithm uses
artificial & human
intelligence to target
match products.

View products and
see why they are
a match.

Get expert
review of
selections.
Petite Care
Covering all the essentials
$49
- Questionnaire to understand your needs and lifestyle
- Personalized, unbiased product recommendations
- 30 minute one-on-one expert consult Our experts are rigorously trained, eager to help and, most importantly, have been in your shoes as parents themselves. We won’t just send you a list and say, “buy this”; we provide curated choices and discuss them with you.
- One wrap-up email exchange to answer any remaining questions
- Special discounts (Over $500 value)
- Membership to Gugu Village ($1200 value) Gain access to this members-only group that enjoys the benefits of exclusive expert content along with the ability to review baby products and receive gift cards and other perks in return for feedback.
- Cash rewards ambassador program Our ambassador program gives cash rewards for every referral.
Expert Care
One-on-one guru guidance
$99
- Questionnaire to understand your needs and lifestyle
- Personalized recommendations using Precision Matching Process™ Our patent-pending Precision Matching Process™ combines artificial intelligence with the human intelligence of rigorously trained baby gear experts to produce the most customized product recommendations possible.
- 45 minute one-on-one expert consult Our experts are rigorously trained, eager to help and, most importantly, have been in your shoes as parents themselves. We won’t just send you a list and say, “buy this”; we provide curated choices and discuss them with you.
- One wrap-up email exchange to answer any remaining questions
- Special discounts (Over $500 value)
- Membership to Gugu Village ($1200 value) Gain access to this members-only group that enjoys the benefits of exclusive expert content along with the ability to review baby products and receive gift cards and other perks in return for feedback.
- Special matching onesie and shirt ($30 value) Flaunt your guru status with this adorable adult t-shirt and onesie combo.
- Cash rewards ambassador program Our ambassador program gives cash rewards for every referral.
Concierge Care
The ultimate experience
$199
- Questionnaire to understand your needs and lifestyle
- Personalized recommendations using Precision Matching Process™ Our patent-pending Precision Matching Process™ combines artificial intelligence with the human intelligence of rigorously trained baby gear experts to produce the most customized product recommendations possible.
- Hour long one-on-one expert consult Our experts are rigorously trained, eager to help and, most importantly, have been in your shoes as parents themselves. We won’t just send you a list and say, “buy this”; we provide curated choices and discuss them with you.
- Guidance through the baby registry set up process, including help with selection of what baby registry website to use, creating a registry, prioritizing your gift list and more
- One month unlimited email support to answer any remaining questions
- Special discounts (Over $500 value)
- Special matching onesie and shirt ($30 value) Flaunt your guru status with this adorable adult t-shirt and onesie combo.
- Priority Status Membership to Gugu Village ($1200 value) Priority Status makes you the first in line to review some of the bigger ticket baby items like strollers, carriers and more.
- Cash rewards ambassador program Our ambassador program gives cash rewards for every referral.
- One year Learn and Earn Membership Earn cash rewards and other valuable discounts for learning about important parenting and safety topics.
- One year Grow with Gugu Membership Get ongoing personalized product recommendations as your family grows along with big discounts and other perks.

Trusted Experts

Gugu Guru’s products have been curated by a team of industry experts and other parents. We select products based on quality, longevity, style and more – with safety being our top priority.

Precision Product Matching
Our patent-pending Precision Matching Process™ combines artificial intelligence with the human intelligence of rigorously trained baby gear experts to produce the most individualized product recommendations possible.

Fun Gugu Guru Stats
636,000+
Users
and Counting!
250,000+
Product
Recommendations
700,000+
Hours
Saved
30+
Parenting
& Gear Experts

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